The Straight Skinny

 

 

What A Difference A Week Makes

 

 

By Carol Archer

The Return Of The Oasis Music Awards

The Oasis Music Awards, originally launched by Bill Paddock, among others, in 2000 as the Oasis Smooth Jazz Awards, will be presented in March 2011 in San Diego. Paddock and co-managing producer Chris White will produce the awards show and other events to take place over the four day weekend, March 10-13, 201. San Diego was chosen as the host city because of the enthusiastic response from venerable market outlet KIFM, the San Diego Convention and Visitors Bureau and area hotels, and due to the wide variety of local venues.

      The overall event weekend will include the Oasis Music Awards show, a reception with the artists and attendees, a concert featuring up and coming artists, and more. Specific venue and sponsor details will be announced within the next 30-60 days. Plans to broadcast the Saturday night Oasis Music Awards gala are being finalized. Please stand by.

 

Have We Lost The NAC?

Many years ago, former WOTB/Providence PD Bill Gray posited, "Have we lost the NAC?" True to form, he still pulls no punches: "Attention all Smooth Jazz Stations that give away a trip-a-day: When you stop buying the audience you will be replaced by the flavor of the week. Attention all weekend Smooth Jazz specialty shows: If you were paying the bills you would be 24/7. You are flavoring; stop taking yourself so seriously," he says.

      "The end of Smooth Jazz in major markets reflects the fact that creative terrestrial radio is dying. Mixmaster cannot compete with iPods, Pandora and non-traditional sources. Radio, like the music industry, failed to react to a changing world. Many extremely talented programmers and music reps are gone, not because they were not doing their jobs. The industries' greed led to their long and painful death.

       "Now, the upside to my rant: Smooth Jazz is best heard live. If you have ever seen Boney James or Brian Culbertson live, the dynamic is radically different from 'approved' singles. Slim Man has never done well at radio, but he packs them in live. We need to focus on keeping these artists working. We need to buy their CDs and support the outlets that are thriving -- Internet and satellite. We need to contact clubs in our areas and make them aware of these touring artists and bombard newspaper entertainment critics to review SJ product. Whining about reinventing the wheel doesn't feed the bulldog."